Eastbourne Boxing - Digital marketing


The Eastbourne Boxing club aims to reach a local audience in Eastbourne and the surrounding areas. I looked at what other sport clubs were doing in the town as well as other boxing clubs in England. In order to make the club approachable and accessible to a wider audience, I decided to take the route of content humanisation. The social media accounts focus on day-to-day activities such as training sessions as well as boxer success. In order to increase  Google ranking and increase awareness of the club in the local area, I also redefined the SEO and mailing strategy.


Services:

Social media strategy and management

Photography 

Event social media management

Content publication

Collaborating with local businesses

Facebook PPC

Mailing

SEO optimisation

PR strategy

Marketing consultancy


Results:

The Eastbourne Boxing Club has increased its Facebook following and the page sees more and more interaction. It is surpassing most local sports clubs in term of interactions and likes. The club’s events see even more attendees and thanks to my marketing consultancy, VIP tables at the events are snapped up ahead of time and more businesses are willing to be involved with the club.

  • On Facebook:

  • 28% Organic Growth

  • 54% Local audience

  • 87% UK audience

  • 30 Average reaction & clicks per post

  • 435 average reach per post

If you are interested by enhancing your marketing activities, contact Camille today.


  • Facebook
  • Instagram
  • Pinterest
  • Twitter
  • Behance

©2019 by ENDIVEMOLE | Camille Obligis registered as a sole trader

Eastbourne, East Sussex | camille@endivemole.com